Here’s what this might mean for the company’s smartwatch division moving forward.
Fitbit is getting into the full-on smartwatch game. The company today introduced the Ionic, a true smartwatch with Apple Watch/Android Wear-like capabilities, unlike anything the company has done in the past. The device costs $299 and will begin shipping this October. Like I just said, the Ionic is a smartwatch, through and through. It has […]
Several reports this week claimed that Fitbit would acquire Pebble, and today both companies confirmed that the acquisition will happen. This deal, however, only includes the software assets of Pebble. The acquisition does not include hardware. There are no confirmed details of the deal, which is supposed to be around $40 million. The official statement does […]