With all the different projects the man has been working on (books, TV shows, movies, new albums, etc.), it comes as no surprise that Grammy-nominated artist Logic has his own record label. He’s had it for quite some time under the name Elysium, but this week, Sir Robert Bryson Hall II announced a complete rebrand of the label to BobbyBoy Records. What’s more, Bobby Tarantino himself announced it’s now a partnership venture with Def Jam Records.
Logic took to Twitter to confirm the news.
“Def Jam has been my home for years. And now standing by them side by side as a businessman is incredible,” said Logic in a press release. “Backing for my label to support the artists I believe in is a dream come true and I am so excited to give my fans something even more in this next chapter of my life! The RattPack just got a whole lot bigger!”
Paul Rosenberg, chairman and CEO of Def Jam Recordings, also commented on the news.
“Logic has proven himself to be an incredibly talented, instinctive and prolific artist, writer and producer. The success of our partnership is rooted in our collective belief in Bobby’s creative vision and his talented team. We’re proud and excited to provide a home for Logic and BobbyBoy Records.”
At launch, BobbyBoy Records will be the home of previously-signed Elysium artists, including John Lindahl, Damian Lemar Hudson, Big Lenbo, and Kajo, all of whom have appeared on previous Logic albums.