A new report out of BuzzFeed has surfaced which suggests Apple will hold an event on March 25th. We’re used to seeing the company hold spring launch keynotes for new devices, but this year’s spring event will be different. Because instead of focusing on new physical goods, the company will focus on its services, specifically a news subscription service.
Not much is known about Apple’s ambitions in the news space, but rumors suggest Apple could introduce a paid membership in the future where, by paying, you’d gain access to a number of magazines, premium news content sources, and more. The function would likely live in the existing Apple News app.
In a similar report, The Wall Street Journal is also suggesting Apple wants a 50 percent cut of revenue generated from the service. However, publishers aren’t happy with the company’s decision, so it’s unclear if the tech giant will have time to settle its disputes in time for launch.
We’ve also heard rumors pointing to Apple’s TV streaming service launching in April, and an even in late March would be an excellent place to preview the new subscription.
We’ve been hearing about Apple’s upcoming Netflix competitor for some time. The company has made countless deals with movie and TV studios to get content prepared for its service, with the like of the Oprah Winfrey Network, Peanuts, the creators of Sesame Street, and more all signing on to contribute in some way to the service. We also know the service will include offerings such as a reboot of Amazing Stories, a Hunger Games-like show called See, and a morning show-based drama from Reese Witherspoon and Jennifer Aniston.
In BuzzFeed‘s report, it’s said the March 25th event will be held at the Steve Jobs Theater and focus on services rather physical goods. Therefore, it’s safe to expect to see both the premium news and TV streaming subscriptions at the event, so long as it actually happens. Right now, we have yet to hear anything official from Apple in terms of an upcoming event, but we’ll keep you posted if they make any confirmations.
Oddly enough, Apple actually has a ton of hardware lined up and ready to be unveiled. The company is expected to reveal a new 9.7-inch iPad, a new iPad mini, upgraded AirPods, and the release date for the long-awaited AirPower wireless charging mat in the future. Many of these announcements have been expected to occur before the second half of 2019. However, if the March 25th event is as service-focused as BuzzFeed suggests, we may just see these products get formal unveilings in press releases.
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