Following in the footsteps of Shazam, SoundCloud, and Spotify, Netflix has begun rolling out the ability to share movies and TV shows on its platform to your Instagram Story. The company is now including an option under the “Share” menu to share to your Story using a background image and link back to whatever content you’re talking about. TechCrunch was first to report the feature.
Right now, the feature is only available to iOS users and a select few of them. In the future, more Netflix subscribers should get the feature, including those on Android.