Google today announced at I/O 2018 that its object identification tool, Google Lens, will be coming to the camera app on certain smartphones. Of course, it’ll be available on the Pixel, but it’s also making its way to those with a smartphone from LG, Motorola, Xiaomi, Sony, Nokia, Transsion, TCL, OnePlus, BQ, and Asus. It’s unclear which devices will get the feature, but stay tuned as we’ll likely have more information to share in the near future.


To accommodate the introduction, Google will roll out three new features to Lens that will make it even more useful. For starters, you’ll be able to copy and paste text you see in the real world by using Lens. Simply point your camera at the text you want to select and copy it like you normally would and paste it anywhere you’d like on your phone. This should prove useful in the case you need to type something long or difficult to read.


Lens can also make suggestions based on a product. Called Style Match, the tool can now recommend certain pieces of clothing or home decor that would match whatever you’re looking at.


Finally, Lens will now be able to work in real time. AS you move your phone around an environment, Lens will be able to identify different objects and give you more context once you tap on them.

No timeline for when these features may rollout was given, but we’ll likely hear more in the future.


Posted by Max Buondonno

Founder and executive editor at Matridox (formally MBEDDED). I've also founded and am the sitting CEO at MBEDDED Media, a new kind of media company. Lover of anything and everything involving technology. I know CSS and basic HTML to an extent. Writer, blogger, critic, coder, and self-certified genius. Oh, and I'm told I'm a legend, if that means anything to you.

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