Google has announced some updates for its YouTube TV live television streaming service that go into effect today. For starters, the company is adding seven new channels to the service’s lineup, including Cartoon Network, CNN, TBS, TNT, Adult Swim, CNN, truTV, and Turner Classic Movies. Subscribers will also be able to watch more sports thanks to inclusions of NBA TV, NBA All Access, MLB.TV, and MBL Network. And now, more people can take advantage of the service since it’s been expanded to markets including Lexington, Dayton, Honolulu, El Paso, Burlington, Plattsburgh, Richmond, Petersburg, Mobile, Syracuse, Champaign, Springfield, Columbia, Charleston, Harlingen, Wichita, Wilkes-Barre, and Scranton.

The final update, however, isn’t all that great: a higher price tag. According to Google, starting March 13th, subscribers will need to pay $40 per month for YouTube TV. Those who signed up before the 13th will have their current $35 per month rate grandfathered over, but other than these few, everyone else will need to pay an extra $5 per month. In this case, you’ll wanna sign up for YouTube TV before next month.

It’s unclear why Google is raising the cost of YouTube TV, but I’m just gonna assume it’s due to the wider availability and additional channels that are now available for watching. Whatever it may be, the new price still does cover a lot of ground, including unlimited cloud DVR storage and up to six individual profiles for your entire family. Still, no one likes paying extra for stuff, so we’ll have to see if consumers respond well to the price hike.


Posted by Max Buondonno

Founder and executive editor at Matridox (formally MBEDDED). I've also founded and am the sitting CEO at MBEDDED Media, a new kind of media company. Lover of anything and everything involving technology. I know CSS and basic HTML to an extent. Writer, blogger, critic, coder, and self-certified genius. Oh, and I'm told I'm a legend, if that means anything to you.

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