Facebook is set to launch its online TV service next month, according to a report out of Bloomberg. The service, called Facebook TV, will include content from providers like BuzzFeed, Vox Media, Group Nine, and ATTN. Bloomberg says providers have been asked to begin submitting their initial featured episodes that will likely run 5-10 minutes. Later, shows will include 20-30 minute episodes.
While the service is at least launching, it’s been a long time coming. It was originally slated to launch last month, but delays caused it to be held back until now. Bloomberg notes with this launch, it should help Facebook claim a large cut of the $70 billion television advertising market since they’ll also be funding a set of original programming that will air outside the Facebook app. Of course, we’re not long away from finding out whether the company is successful at this feat so stay tuned.