We may have just seen Messenger Day launch to compete with Snapchat, but it looks like Facebook isn’t done yet. In their own mobile apps for iOS and Android, the social network has begun rolling out Facebook Stories which is, yet again, a ripoff of the famous yellow ghost built to make sharing photos and videos you don’t want on your profile permanently easier and less harmful as they’ll be erased after 24 hours.

Much like Snapchat, Facebook Stories allows you to interact with a custom camera interface (accessible via a swipe-right from your News Feed) and add effects on top of your photos. FB Stories is a bit different, however, as it allows for a more extensive use of filters and animations opposed to Snapchat which only allows for one effect at a time.

Surely, there’s no doubt that Facebook wants to be Snapchat in some regard. 3D face-tracking effects allow you to place masks, head gear, and more on your digital self which is likely the result of Facebook’s acquisition of MSQRD. This is a feature Instagram Stories lacks, so many may gravitate towards using Facebook Stories instead (you know, if they’re on Facebook).

While we haven’t yet heard officially from Facebook that Stories is rolling out to everyone, we’ve at least seen the update on our devices (both iOS and Android). Of course, we’re on beta builds of the app, so not everyone will likely see the feature today. Nevertheless, at least we know for sure that Facebook will play the Stories card wherever they can.

What’s next? You’ll probably start sending Stories in VR.

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Posted by Max Buondonno

Founder and executive editor at Matridox (formally MBEDDED). I've also founded and am the sitting CEO at MBEDDED Media, a new kind of media company. Lover of anything and everything involving technology. I know CSS and basic HTML to an extent. Writer, blogger, critic, coder, and self-certified genius. Oh, and I'm told I'm a legend, if that means anything to you.

3 Comments

  1. […] While these aren’t the most useful of features, they will help give a feel for a conversation rather reading text back and forth emotionless. Some may dislike what’s been announced today, but hey, at least it’s not another Snapchat rip-off. […]

  2. […] today confirmed the existence of their ephemeral stories feature within their own mobile apps for iOS and Android. The social media platform began rolling them out […]

  3. […] Before, you would see just your face and a link to Direct in the Stories feed. Now, Facebook lists all the friends you frequently engage with on the platform in hopes that you’ll recognize they’re not using Stories yet and tell them to do so. Look, all of my friends are pretty much 35+ years in age, so I’m not gonna start cold calling anytime soon. But maybe you will. Maybe your Facebook friends use Snapchat and you want them to stop and switch to Facebook. I doubt that, but you never know. […]

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