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Mozilla’s New Logo Reflects Web Heritage and Direction

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Mozilla today unveiled their new logo based on input given to them by the public seven months ago. The company narrowed the choices down and ultimately decided on its present look, providing a better window into the company’s web-based heritage and direction.

mozilla-12jan-1500px_logo

In case it’s not immediately noticeable, the “ill” in “Mozilla” has been replaced with “://,” characters you’ll find after “http” in a web address. This reflects the company’s efforts to further develop software for the web and instantly create an impression that this company must be one for the internet.

 

A quote from Mozilla expresses the company’s fondness for the new logo and how it better reflects the brand in full.

Our logo with its nod to URL language reinforces that the Internet is at the heart of Mozilla. We are committed to the original intent of the link as the beginning of an unfiltered, unmediated experience into the rich content of the Internet.

Personally, I’m a fan of the new logo as I believe it projects Mozilla’s goals perfectly: “We’re a web-based company.” Now, the question rises: what do you think of it?


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One thought on “Mozilla’s New Logo Reflects Web Heritage and Direction”

  1. Pingback: Links 18/1/2017: Red Hat’s OpenShift 3.4, Mozilla’s New Logo/Branding | Techrights
  2. Trackback: Links 18/1/2017: Red Hat’s OpenShift 3.4, Mozilla’s New Logo/Branding | Techrights

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